Vail Something
Welcome to our weird little corner of the mountain world. We’re the motley crew behind this endeavor—equal parts art collective, cryptic cult, and sarcastic snowboarding clique. If you’re looking for a straightforward “Who We Are” spiel . . . well, buckle up.
Our Unholy Origin Story
Legend has it that we formed in the eye of a blizzard, uniting over a shared disbelief in mediocre mountain merch and corporate mumbo jumbo. Some say we sold our souls for the perfect powder day. Some say we just got really bored. The truth? A bit of both.
What Drives Us (Besides Caffeine & Adrenaline)
Subversion & Style: We’ve all had it up to our frostbitten noses with bland branding. We exist to spice up your wardrobe—and your worldview—with equal parts edge and irreverence.
Community & Chaos: Look, we love a good local scene and we’re big on camaraderie. But we also believe in giving the status quo a swift boot down the hill.
Mountains & Mysticism: The slopes are our sanctum, the lodge is our ritual site, and we share cryptic incantations with fellow misfits over a round of craft beer.
Our Lofty Vision
Dominate the world? Nah, that’s too cliché. We’d rather infuse a touch of mischief into the daily grind—reminding you that life’s too short for safe choices, especially when you’re strapped to planks of wood flying downhill.
If our designs, antics, or questionable decisions resonate with you, then guess what?
You’re officially one of us. Pull up a chair, order a burrito the size of your head, and gear up for an existence beyond the cookie-cutter.
Welcome to the fringes. Strap in; it’s bound to be a wild ride.